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2021

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Introducing the collocation art of clothing model props

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Introducing the collocation art of clothing model props

Clothing model props manufacturers believe that the collocation of clothing model props should have the following points:

1. clothing model props to have a certain story:

Before doing the window display, we should have a good idea of the whole window scene, what kind of theme should we do? Is it business leisure or urban classic, or tourism leisure, planning the corresponding storyline, to display the goods and the style of the brand to match, reflecting a certain sense of life beauty and reality.

2. should pay attention to the placement of clothing model props:

The display of clothing models and props is one of the factors that restrict the aesthetic feeling of the window. The display of clothing models and display props should pay attention to the aesthetic feeling of far and near, high and low levels and scattered. Like the display composition of oil painting still life, efforts should be made to create a comfortable aesthetic feeling for customers visually. Generally speaking, the overall composition of the window is a triangular composition, and the overall feeling is very balanced and stable.

3. should pay attention to the style of clothing model props, color and background POP theme, color collocation and unity:

Since we want to use clothing model props to publicize our products, we must first do a good job in the product display research of other brands, distinguish the advantages of products displayed between different brands, and reasonably display the superior products of this brand on the window, which is a direct means to highlight the personality, advantages and connotation of this brand's products and realize effective visual marketing.

The display of clothing model props and clothes should be in harmony with the display of background POP, and the color of props should also be in harmony. For example, the background shows the beach scenery, and the clothes we want to display are the ones that are more casual on the beach. For the clothes displayed in summer, we should be able to directly reflect the color of summer, and use cold-tone clothes or light pink clothes to bring consumers a visual sense of cool and refreshing summer impact.

For the window display during the promotion, the clothes on display should be displayed to be promoted, and eye-catching relevant merchandise discount promotion activities should be reminded on the background or glass window. The color of the background POP should have a strong impact, and some bright colors should be used to interpret the atmosphere of the promotion activities.

Dressing the clothing model props should pay attention to details. After dressing the clothing model, the folds of the clothing model should be properly treated to reflect the natural beauty, give the model props a sense of reality, and make the whole window scene more vibrant.

4. clothing model props to pay attention to the creative design of window display:

Creativity plays an important role in window display. Creative window will make consumers deeply impressed by the brand, make the image of the brand invisible implanted in the hearts of consumers, and bring unexpected artistic and advertising effects.

 

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